Thursdays with Amanda: Promoting Yourself at a Conference Part 2
August 3, 2012 | Written by admin
Amanda Luedeke is a literary agent with MacGregor Literary. Every Thursday, she posts about growing your author platform. You can follow her on Twitter @amandaluedeke or join her Facebook group to stay current with her wheelings and dealings as an agent.
I’m doing the conference thing again this week, so I’m going to continue the discussion on promoting yourself at a conference with a little story…
Long, long ago, at an ACFW far, far away, there was a young woman with purple shoes. Now these weren’t just any purple shoes; they were magic purple shoes. Shoes that caused every agent and editor in the land to take notice of this young, unpublished writer.
Now ACFW was full of blossoming writers–writers with hopes and dreams. Writers who threatened to steal the attention of the agents and editors. But as dusk turned to dawn on the final day of ACFW and the agents and editors went back to their homes and families, there was one aspiring author who the agents and editors remembered. One who stood out among all of the new writers in the land.
It was the girl with purple shoes. Because not only had she worn purple shoes…her business card and website also carried her purple shoe brand.
Let this be a lesson to you … branding can help you stand apart from the crowd. Even if you’re a new writer. And if you’re consistent with it…if you let it infiltrate your online presence, agents and editors will take note. Just like we at MacGregor Literary and some editors at big CBA houses took note of Halee Matthews, the girl with the purple shoes.
What are your ideas for making yourself stand out at conference? It doesn’t have to be a physical trait…it can be a great book title, a tagline…really anything that’s different and unique but still professional.